Starting a podcast can be a daunting task. Let’s debunk the three most common podcasting myths that keep people from starting their own podcast.
You have to be a tech-savy person
You don’t need to be a tech expert to know how to start a podcast. It doesn’t hurt but I’ve certainly walked people who could barely use a smartphone through the process of recording a podcast. Besides, if you need someone to sherpa you through the process, that’s why you call someone like me. You could outsource the whole process to me, or I could teach you how to do it yourself.
These days smartphones and computers can pretty much do everything for us. For a beginner, creating a podcast is not that difficult. All you need is some familiarization with your gadgets, and off you go! You can educate yourself about the process and make a checklist of essentials before making a podcast.
Podcasting is too expensive
Podcasts are free to create and listen to. Most platforms charge to host your podcast, but it’s generally low depend on which one you choose. There are even platforms that will host your podcast for free. I host my podcasts on Redcircle, which is free and makes their money from commissions on ad sales and premium content. So they only make money when you make money.
You also don’t have to buy the best podcast recording software or the most expensive equipment to start your podcast. If you have an idea you love and want to start quickly, all you need is a microphone, headphones, and audio editing software. If you cheap out on equipment, people like me might cringe and think you’re recording it on a potato. But your podcast isn’t going to sink or swim based on the equipment you’re using.
If it’s good content, people will be willing to listen. As your podcast starts to attract a larger audience, you can upgrade to better equipment. That’s what I did and if you ask around it’s pretty common.
No one will listen to my podcast
You should not start podcasting with the sole purpose to amass a huge audience. If fortune and glory are what you’re after, then you are setting yourself up for disappointment. Create content because you believe it. You should be passionate about your podcast and excited to share your knowledge and ideas with the world.
That having been said, growing your audience is not not that difficult. Once you are feeling good about the content, you just need to have a strategy for how you’re going to get more people exposed to it. The more people know about it, the betters the odds they’ll give it a shot. There are plenty of options out there to help you do it. Kevin has a great program that walks you step by step through how to grow your audience.
